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ASP leads to successful action and results.

This phase involves the refinement and presentation of the ASP. Once your strategic plan is approved, swift implementation is critical. During Phase III, we are available to support your course of action on a variety of leadership levels as you deem necessary.

Strategic Planning

Phase III: ASP Implementation

Upon completion of the Applied Strategic Plan, we can assist with the presentation of your plan to the rest of your organization as well as the ratification and actualization. In this phase, we are available to help you with monitoring, refinement of your Balanced Score Card, and drafting a new Strategic Architecture that may be needed to best actualize the plan.


  • Alignment of your people with each other and the Applied Strategic Plan.
  • Greater fulfillment of the people doing the work.
  • A clear, consensus vison of the best we can be and an action plan to get there.
  • Elevated perceived value for your services or products among your target market.
  • Clarity of what, who, resources needed, how, and when of specific actions.
  • Development of your WHY and a Tagline that is powerful, original, unique, accurately and clearly expresses the benefits of doing business with you that powerfully appeals to your target customers.
  • Organization-wide acceptance, ownership and support of your new plan.
  • Support in monitoring and actualizing the powerful plan you have ceated.

Who Should Participate:

All those who can make the plan happen or keep it from happening.

What Participants are Saying

That was one of the best, most complete presentations I've ever heard on how to build an exceptional practice.

Dr. Mark Hyman, Cosmetic & Family Dentistry
Greensboro, NC

What Participants are Saying

The Salmon River Float Trip & Seminar were done with your usual excellence, Frazer. We had a lot of fun, while learning and relaxing. My wife, Ann, considers it one of the best vacations we've ever taken! We will definitely join you again soon.

Dr. Charles Vogel, General Dentist, Heard, Heard and Vogel
Springfield, MO

What Participants are Saying

The NSC is such a big part of my life and things will never be the same. The world is opening up in such a beautiful environment and I am so grateful.

Dr. Bethany Piziks
Cadillac, MI

What Participants are Saying

The Applied Strategic Planning experience was way beyond my expectations! A new vision for our practice's future ...that I helped create has had an incredible impact on me (and our entire team) personally and professionally. You gave us so many tools to carry back to the office to rectify problems, attain goals and for follow through. A big positive impact was to connect with other offices throughout the country ...this program attracts the best! There was never a moment during the retreats that I lost interest. I didn't want the last retreat to end! I hung on every single word that was said by Bob and Irene. You are both truly a blessing in my life! Thanks from the bottom of my heart.

Jan Atchison, Expanded Duty Dental Assistant, Office of Dr. Mike Frith
St. Louis, MO

What Participants are Saying

I want to sincerely thank you for the extremely positive impact you have had on our dental society. The Dallas County Dental Society has many great leaders and ambitions; however, they cannot be brought to fruition without a plan. Your ability to facilitate our setting and accomplishing of these objectives has been masterful. Any organization without a viable, ongoing strategic plan is like a ship without a rudder. Thank you for enriching our lives both individually and as an organization.

Dr. Tom McDougal, Past President, Dallas County Dental Society
Dallas, TX

What Participants are Saying

I've been on the Salmon River Adventure with Dr. Bob twice now, and would do it again!  Being immersed in untouched nature and beauty was very healing for my heart and soul, and I met many new friends.  The guides were amazing..always attentive to any needs. They cooked all our meals and the food was wonderful!  I wasn't sure about "camping" for a week, without a real toilet or bed, but it was no problem and was very comfortable. A lovely trip that I highly recommend!!

Dr. Bethany Piziks
Cadillac, MI

What Participants are Saying

Since the New Patient Experience Practicum, I'm amazed at the difference in people's attitudes when I really listen to them. Treatment acceptance has risen dramatically. Although it takes a little more time at the outset, the extra time is worth the lower levels of stress when presenting treatment that I already know the patient wants. I actually look forward to going to work now! I have never in my dental career had anyone say, "I don't care how much this costs, I WANT THIS and I'll find the money for it." I had two patients say that to me in one week after implementing your process. What an amazing result, thank you!

Dr. Bethany Piziks, DDS
Cadillac, MI

What Participants are Saying

Your insights have helped shepherd me on my "journey" to a practice of continual excellence. Your Strategic Planning Series was outstanding in providing tools to create and attain the vision that I have had in the back of my mind for several years.

As I think back on your ASP Series that I was involved with several years ago, I realize it was the beginning of a process that has allowed me to grow in the direction of my dreams. The thought progression and introspection gained through the series allowed me to clarify what I actually wanted in my journey. The methods you taught have proven invaluable not only in my practice, but other aspects of my life as well. I am thankful for your mentoring and friendship in my continuing pursuit of growth.

Dr. Scott Logan, DDS
Huntsville, TX